Compliments Get You Everywhere

Someone asked me about my “love language” recently. No surprise, it is “words of affirmation”.

The thing that I realized this week, is that no matter if words are how you show your feelings, the power of a verbal reinforcement gets you everywhere in life and business.

This week was a huge week for our clients.

We launched SKEO, an app and wearable for skiing with Swiss physician Martin Kawalski and Bode Miller as founders. And just like that, as the news leaked first on CNBC and then Forbes, the external validation started selling our friends and family offer much faster while making the stressful world of startups all the more smiley.

Right as SKEO launched in Forbes, we got more news from Cure Rare Disease that founder Rich Horgan was chosen as 30 under 30 in healthcare, on the morning of Giving Tuesday. In moments, $15K was raised in the Facebook fundraiser, helping us bring personalized Nobel Prize winning CRISPR based therapy to kids with muscular dystrophy.

In this world of 24/7 communication, the news still works. Getting third parties to speak about your brand can bring articles on gift guides or the hottest digital agencies.

This Friday, we are speaking to our PR partner Lauren Gill at Mooring Advisory Group to talk about how to get press during the craziest news cycle of our lives and how to turn those press hits into consumer action.

We might be stuck at home, bored, and looking for distraction. And in some ways, that makes this moment in time our best chance at reaching our target audiences with news.

Let’s put that angle to work for your business. Join us on Momentum Magnet this Friday December 4th at 1:00pm EDT.

Let us help you learn to share your story as broadly as you can.

Karen

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Marketing Magnet is a small but mighty team of ex-agency talent dedicated to helping purpose-driven enterprises build their brand, attract attention for their

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Marketing Magnet

Marketing Magnet

Marketing Magnet is a small but mighty team of ex-agency talent dedicated to helping purpose-driven enterprises build their brand, attract attention for their

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